When I heard that the Obama campaign was buying up half hour spots on the network I thought it would come off presumptous and have the possibility of turning people off.
After watching it, I think the tone was dead on and once again the Obama took advantage of the opportunity they had.
If you missed it you can watch it on the video above.
It was an entirely positive ad that barely mentioned John McCain or Sarah Palin and reinforced his key economic messages to insulate against the attacks of socialist, communist, and redistributionist.
And as we have seen in the debates, positive wins, and focus on the middle class, is where the votes are.
As Sarah Palin often says at her events, its a chance to talk to people 'without the filter of the media.'
This campaign has become the model campaign of our time and this ad and bold move,,, adds to the lore of the campaign that they have run.